Iain Duncan Smith set a hare running last week when he published his Social Policy Review. One of the most contentious recommendations he made was for the Government to come up with a tax incentive to married couples of about £20 per week.
Well that was the story that hot the headlines anyway.
The point about the marriage proposals is that they are but one small part of a much wider range of ideas which will come forward with one main overriding theme. Tucked away in the body of the report was a veritable feast of new ideas and proposals designed to improve the life chances of those children born into the most deprived areas of Britain.
The battleground at the next election is going to be our “broken society” which is not just family breakdown but a general decline in the quality of life for many people caused by a whole range of issues and social problems which Government intervention alone has failed to fix.
The country is crying out for some fresh thinking on most of our social problems: drugs, alcohol, crime, child sex abuse, antisocial behaviour, dysfunctional familes, educational under performance, old age care and provision, exclusion from schools, cultural and religious inclusion - you name it, it is getting worse.The 'big idea' of Camerons team is not based around family values -important though they are- it is about creating a new sense of social responsibility.
Previous generations of Britons solved a much more serious range of social and health problems via self help, charity and voluntary groups who sprung up with a specific purpose and focus - Dr Bernardos, The Salvation Army, the RSPCC, Shelter and the Samaritans all have been far more effective in their chosen fields of service than a Government department or task force could ever have been.
If Britain is to fix it's broken society it will do so because thousands of people up and down the country want to play their part in helping to make the country a happier, safer place; and not because they sit back, pay a bit more in taxes and hope the Government can sort it out for them.
Like the revolution in the 1980's when we recognised that Politicians were the last people who should be running businesses I hope Britain will finally recognise that the Government isn't always the most compassionate source of help and support to those in need.
And sure, if having a stable and secure two parent home family is the best way to improve a childs life chances (and it is) then I see no problem in Government trying to encourage this for as many kids as possible.